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Forget beach parties and all-night clubbing: Wealthy travelers are spending money differently, and its created a massive $639 billion industry
Wealthy travelersare ditching the clubs on vacation and instead spending their money on wellness summits, spirituality retreats, and resorts that focus on health and self-care.
Theyre paying $1,400 per night to stay atresorts with on-site therapists and wellness practitionersand dropping more than $5,000 forweekend wellness summits.
These travelers have turned wellness tourisminto a $639 billion industry, according to the Global Wellness Institute.
More and more hotels and resorts are meeting this demand withwellness roomsand offerings like energy treatments and guided meditation programs.
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As thewellnessindustry continues itsexplosive growth, it shouldnt come as a surprise that its now expanding into another huge industry: tourism.
Wealthy travelers are ditching thebeach parties and all-night clubbingand instead spending their money on wellness summits, spirituality retreats, and resorts that focus on self-care, which has turnedwellness tourism into a $639 billion industry,according to the 2018 Global Wellness Tourism Economy study.
While yoga retreats are nothing new, growth of the wellness tourism industry has been skyrocketing in recent years, with the industry expected to be worth $919 billion by 2022. Theres now even aWellness Tourism Associationthat was launched in January 2018 by a group of wellness industry executives.
Travelers are paying $1,400 per night to stay at resorts with on-site therapists and shelling out more than $5,000 for weekend wellness summits.
Sarah Casewit, cofounder of Naya Traveler, which specializes in custom itineraries, recently told CNN that the company has received a spike in travel requests that are spearheaded bya keen interest in wellness and spirituality.
These wellness itineraries may come in the form of on-site therapists, personal trainers, and wellness practitioners, such as those offered atChiva-Som, acelebrity-favoritewellness retreat in Thailand.A stay at Chiva-Som starts at about $1,400 per nightand the resort requires a minimum three-night stay.
And then there are the pricey wellness summits, where travelers can mingle with celebrities at wellness workshops and self-care stations.
One of the most public faces of the wellness movement in the US, Gwyneth Paltrow, held her firstwellness summit with her lifestyle brand goop in 2017, and has since put them on in Los Angeles, New York, and Vancouver, as Business Insider UKs Rachel Hosie reported.
The companys first wellness summit in Londonin June 2019 will include issue-focused talks with leading doctors, scientists, entrepreneurs, and celebrities, as well as wellness workshops for energy, the body, and beauty, self-care stations, a wellness boutique, athleisure shop, and a clean beauty apothecary.
A one-day ticket costs 1,000 ($1,280)- and that doesnt include airfare or lodging. Attending the whole summit will cost you4,500 ($5,760), which includes a stay in the Kimpton Fitzroy London.
Hotels, too, are moving way beyond the simple fitness centers of the past.
Take Amanera, a luxury resort by Aman Resorts in the Dominican Republic, which recently started offering a Surf + Sun program that includesenergy treatments, yoga, healthy snacks, and guided meditation.A night at Amanerawill cost you about $1,650.
And in Washington DC, theRitz-Carlton Georgetown recently gave guests the optionof booking one of 13Wellness Roomsthat come with aromatherapy bath salts, shower heads emitting Vitamin C-infused water, desk wellness balls, yoga mats, sound and sleep machines, air purifiers, sleeping masks and earbuds, and noise-canceling machines.
The wellness rooms are situated on the same level as the hotels fitness center and spa, which includes a relaxation room, a steam room, and sauna.A room at the Ritz-Carlton Georgetownstarts at about $368 in July, while the Wellness Rooms start at $417.
While the $5,000+ price tag of Paltrows goop summit may be a bit higher than the norm, wellness travelers are very high-spending, high-yield tourists, according to the Global Wellness Institute.
In 2017, international wellness travelers spent an average of $1,528 per trip – 58% more than the average international tourist. And domestically, wellness travelers on average spent $609 per trip, or about 178% more than the average domestic tourist.
Do you have a wellness tourism experience to share? Email the reporter at .
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